It is often said that clients don’t buy products or services — they buy the emotions these products or services bring them. This statement gained new meaning for me when I read “The E-Myth Revisited” by Michael E. Gerber. The author emphasizes that success...
Anyone who runs a business or plans to start one knows that entrepreneurship is not just about ideas and strategies—it’s about daily decisions, challenges, and learning. In a world where markets evolve as quickly as technology, knowledge is one of the most valuable...